Waves & Water

Founder | Marketing / Sales / Business Development

Waves & Water is an expert team specializing in artificial surf technology and the leading agency for cutting-edge surf destination development and marketing. Waves & Water is the exclusive sales representative of UNIT Surf Pool in the United States and is comprised of experienced action sports executives, technology representatives, developers, consultants, and sales and marketing professionals.

Project Installations

Southern Shores | Hurricane Valley, Utah, USA

  • 16 Meter Floating Wave
  • Private Residential Surf Amenity
  • Largest UNIT Surf Pool in the World

Southern Shores floating UNIT Surf Pool Installation

Responsible for:

  • UNIT Surf Pool 16 Meter Wave Contract
  • Project Planning, Development, and Installation Liason
  • Client Import and Freight Logistics
  • Client Invoicing and Accounts Receivable
  • Client Press Releases and Earned Media
  • Event Planning- Ground Breaking, Grand Opening Demo Day, Redbull Rampage Athlete Session
  • Created and Produced Custom Southern Shores Branded Wetsuits and Towel Changers
  • Content Creation for Digital Marketing

Southern Shores Ground Breaking Event_Waves & Water
Southern Shores Residential Development Aerial
Southern Shores Unit wave installation
Southern Shores UNIT Surf Pool before anchoring, wave was filling
Southern Shores_UNIT Wave installation completed_lake dry
Waves and Water Demo Days on the Unit wave at Southern Shores

Revel Surf  | Mesa, Arizona, USA

  • 10 Meter Embedded Wave
  • Commercial Surf Amenity
  • First Embedded UNIT Surf Pool in the World

Matt Gunn surfing the Revel Surf UNIT Surf Pool during installation.

Responsible for:

  • UNIT Surf Pool 10 Meter Wave Contract
  • Project Planning, Development, and Installation Liason
  • Client Import and Freight Logistics
  • Client Invoicing and Accounts Receivable
  • Client Press Releases and Earned Media
  • Event Planning- Ground Breaking, Installation Demo Day
  • Marketing Consulting- Website Development, Press, and Earned Media
  • Development Consulting
  • Content Creation for Digital Marketing

Revel Surf Groundbreaking event with Waves & Water
Revel Surf Unit wave installation night shot
Revel Surf installation Team Shot
Unit Wave installation in Revel Surf
Revel Surf Unit wave installation Jessica OLeary
Matt Gunn surfing the Unit Wave at Revel Surf during Commissioning

Marketing

Website Development Projects

Objectives:

  • Design and build best-in-class interactive websites
  • Develop brand identity and messaging
  • Content-heavy design with a mobile responsive interface
  • Educate the consumer through captivating video, photography, and blogs
  • Create excitement and anticipation
  • Drive email sign-ups, sales, leads, and consumer interaction
  • Integrate SEO and Google Analytics tracking for consumer learning and data

Revel Surf

Revel Surf landing page designed by Waves & Water

Events

Objectives:

  • Plan and execute experiential events
  • Cultivate strategic sponsorship relationships
  • Seek out high-profile influencers or influencing organizations to participate
  • Capture the moment for content on all channels
  • Educate the consumer through experience
  • Drive reach and awareness through associated social media campaign

Grand Opening Demo Day | Sponsored Experiential Event

Waves & Water_UNIT Wave_Demo Day_Southern Shores_Liquid Death
Waves & Water_UNIT Wave_Demo Day_Southern Shores
Waves & Water_UNIT Wave_Demo Day_Southern Shores_Laird Pham
Waves & Water_UNIT Wave_Demo Day_Southern Shores
Waves & Water_UNIT Wave_Demo Day_Southern Shores_Endsley

Event Recap Video

Redbull Rampage Surf Edition | Pro Athlete/ Influencer Event

Event Recap Video

CHECK OUT MY OTHER PROJECTS: